Tag Archives: UX

Product Storytelling Canvas – Innovate Business through Storytelling

Product Storytelling Canvas is a Product Envisioning and Development tool based on storytelling techniques. The first post about it helps you to clarify your vision: why do you think you can offer a product that can improve the life of … Continue reading

Posted in Customer Discovery, Lean Startup, Product, Product Management, Product Ownership, Storytelling | Tagged , , , , , , , , , | Leave a comment

The Bias of Analytics

A/B testing is fooling you Since Lean Startup became a fashion thinking for hipster entrepreneurs a Validation Run installed itself in our habits. Through (more or less…) Big Data Gathering we scan users behaviour on our site… Ok , I’m … Continue reading

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Posted in Analytics, Customer Discovery, Lean Startup | Tagged , , , , , , , | 1 Comment